1. Who we are
ParkingHero provides information, support and case-handling services relating to private parking charges.
For the purposes of UK data protection law, ParkingHero is responsible for the personal information that we collect and process through our website and services.
You can contact us regarding your personal information through the contact details provided on our website.
2. Information we collect
Depending on how you use ParkingHero, we may collect information including:
- Your name
- Email address
- Telephone number
- Postal address
- Vehicle registration number
- Parking Charge Notice reference numbers
- Details relating to a parking event
- Copies or photographs of Parking Charge Notices
- Parking tickets and correspondence
- Letters of Authority
- Appeal correspondence
- Debt recovery correspondence
- Letters of Claim and court documents
- Photographs and other evidence you provide
- Information you provide when explaining what happened
- Records of communications between you and ParkingHero
- Information relating to payments for our services
- Technical information associated with your use of our website
The documents you provide may occasionally contain information relating to other people. Please only provide information that is relevant to your case.
3. How we collect your information
We may collect personal information when you:
- Submit a case through ParkingHero
- Upload documents or evidence
- Complete a Letter of Authority
- Purchase one of our services
- Contact us by email or through our website
- Communicate with us while we handle your case
- Participate in other ParkingHero services
We may also receive information from parking operators, appeals bodies, debt recovery companies, solicitors or other organisations where you have authorised us to communicate with them on your behalf.
4. How we use your information
We may use your information to:
- Review your parking charge
- Assess the circumstances of your case
- Provide information about your options
- Prepare or assist with appeals and challenges
- Communicate with parking operators on your behalf
- Communicate with relevant appeals services
- Respond to correspondence relating to your case
- Administer our services
- Process payments and maintain financial records
- Respond to questions and enquiries
- Improve ParkingHero and our services
- Prevent fraud, misuse and security incidents
- Comply with our legal and regulatory obligations
We will only use personal information where we have a lawful basis for doing so.
Depending on the circumstances, this may include processing that is necessary to perform our contract with you, comply with a legal obligation, pursue our legitimate business interests or where you have provided consent.
5. Letter of Authority
Where you provide ParkingHero with a signed Letter of Authority, you authorise us to communicate with relevant organisations in connection with the parking charge identified in your case.
This may require us to disclose information such as your name, address, vehicle registration, Parking Charge Notice reference and relevant correspondence.
We will only use that authority for purposes connected with providing the service you have requested.
6. Who we may share your information with
Where necessary to provide our services, we may share relevant information with organisations including:
- Private parking operators
- Parking trade bodies
- Independent parking appeals services such as POPLA or the IAS
- Debt recovery organisations
- Solicitors or representatives involved in your parking matter
- Courts or other relevant bodies where appropriate
- Payment processors
- Website, hosting, email, storage and technology providers that support ParkingHero
- Professional advisers where reasonably necessary
We will only disclose information that is reasonably necessary for the relevant purpose.
We do not sell your personal information.
7. Payment information
Where you purchase a ParkingHero service, payments may be processed through a third-party payment provider.
ParkingHero may receive information confirming your payment, transaction reference, amount paid and related billing information.
Where payment card information is processed directly by a payment provider, ParkingHero does not need to store your complete card details.
8. How we protect your information
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
Access to case information is limited to those who reasonably require it to provide or administer ParkingHero services.
However, no internet-based system can be guaranteed to be completely secure.
9. How long we keep your information
We will not keep personal information for longer than is reasonably necessary.
How long information is retained depends on factors including:
- The nature of the information
- The service we provided
- Whether a case remains active
- Whether information may be required to deal with a complaint or dispute
- Legal, accounting and record-keeping requirements
When information is no longer reasonably required, we will delete it or securely anonymise it where appropriate.
10. Your data protection rights
Depending on the circumstances, UK data protection law may give you rights including the right to:
- Request access to personal information we hold about you
- Ask us to correct inaccurate information
- Request deletion of your information in certain circumstances
- Request restriction of processing in certain circumstances
- Object to certain uses of your information
- Request transfer of certain information
- Withdraw consent where processing is based on consent
These rights are not absolute and may depend on the circumstances and the lawful basis on which information is being processed.
To exercise your rights, please contact ParkingHero.
11. Cookies and website information
ParkingHero may use cookies and similar technologies to operate our website, understand how it is used, maintain security and improve the user experience.
Where required, we will obtain consent before placing non-essential cookies on your device.
Further information may be provided through our Cookie Policy or cookie settings.
12. International data transfers
Some technology providers used by ParkingHero may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is made in accordance with applicable data protection law.
13. Children's information
ParkingHero's services are intended for adults dealing with private parking matters.
We do not knowingly seek to collect personal information directly from children through our case-handling service.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, technology or legal obligations.
The latest version will be published on the ParkingHero website together with the date it was last updated.
15. Complaints
If you have concerns about how ParkingHero has handled your personal information, please contact us first so that we can investigate the issue.
You also have the right to raise a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator.
16. Contact us
For questions about this Privacy Policy, your personal information or your data protection rights, please contact ParkingHero through our contact page or using the contact details provided on our website.